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The Jamaica Tourist Board (JTB) today launches its new travel agent specialist program, A One Love Rewards Program, through Questex Media’s Travel Agent University. Jamaica’s A One Love Rewards Program serves as a dedicated training platform for the travel agent community to become experts on the destination. In fact, the first 10 travel agents to pass the series’ final exam by February 15th will become eligible to win an all-expense-paid trip to Jamaica.
In addition to learning about the island, travel agents will also earn valuable rewards points as they complete the curriculum. Travel agents can login to the step-by-step instructional website at (www.tauniv.com/jamaica). The JTB is offering a range of benefits to graduates including a monthly award of $300 to the top-booking Jamaica agent of 10 or more bookings, a downloadable graduate diploma from Travel Agent University, on island VIP service for A One Love Rewards Program members, a preferred agent listing on the official VisitJamaica.com website, exclusive consultations with JTB Business Development Managers, VIP familiarization tours, and an A One Love Rewards Program branded gift after the first five bookings. Agents also receive Jamaica’s monthly e-newsletter, which lists deals from across the island for clients to consider.
“With our new travel agent specialist program, the JTB will have access to highly motivated agents to get them enthusiastic about booking Jamaica,” said Donnie Dawson, Jamaica’s deputy director of tourism, sales. “Our goal is for the program to generate incremental bookings for the destination while rewarding agents who demonstrate they are as passionate about Jamaica as we are.”
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